BiG HEATH flexes out like 'Pablo' on latest single
Big Heath crashed onto the mainstream scene in flamboyant fashion with two previous releases, he now re-amps the energy with ‘Pablo’ and its comical music video.
The guy has seemingly come out of nowhere. Though his YouTube goes back 7 months; his Spotify begins with his Nov ‘18 Lonely EP; he is signed to Polydor Records, under Universal Records; buss up Uni Lad Sound’s ‘Bars In Cars’ (new to me); and toured with TDE’s Jay Rock! Maybe it’s just me that’s late to the party 🤷♂️. Still, this is a short amount of time to be racking up 1.6m views with his 2nd (recent) video release. However, it’s certain that Heath has been working hard behind the scenes and honing his craft for longer than most of us will realise; so all props to the rapper. Furthermore, the Cambridge native has some serious co-signs coming from the likes of Nas, DJ Semtex, Rag ‘n’ Bone Man and Rio Ferdinand - “all championing rising rapper BiG HEATH as a serious new voice in the game as he continues his emergence to mainstream consciousness” (Lucid Online).
Short story over, he came to attention for many of us through ‘Bouncy’, then ‘Biggy’ - both are great productions, nice visuals and hold a sense of professionalism that Heath’s content seems akin with. His work is fun, enjoyable and interesting; he’s lyrically clever, talented and creative; and his overall song’s are well produced. Furthermore his song writing/structure is decent - coming with varied sections rather than just bars throughout. Thus now, he follows with another “powerful release oozing production flare and finesse, ‘Pablo’ is a big and bashy statement of intent that underlines Heath’s larger than life charisma and feel good vibes” (Lucid Online). This is in fact third track taken from his forthcoming EP.
The young rapper is definitely doing something correct with his music and his movement. Interestingly, and potentially one reason for such, is his seemingly relatability and enjoyment through music. He appears to be a character that many of us have as friends, or know someone similar in school, or even you are that “life of the party”, so to speak. He is rapping on topics that many experience, and is natural, fun, and creative with it. Personally, this man reminds me of humbly, glo’ed up stars (for all the right reasons) like Ed Sheeran, Tyler the Creator, Adele, Apollo G, J Cole, Sam Smith, etc. Obviously not in the same status, but in a sense that these artist truly capture their audiences; their lyrics are relatable and meaningful; and they aren’t posing as an Emperor of Dubai, or flaunting such heights that the majority of us will never witness.
He is conducting a national tour commencing in September, which will surely be after the previously mentioned forthcoming EP. Coming with something different, unique, and drenched in personality and charisma, “this is a continued statement of intent from one of the UK's brightest new names” (Lucid Online). He will certainly be interesting to watch.